Product Design (UX/UI)

The World Food Program

Our Role
Product Design (UX/UI)
Timeline
Nov-Dec 2020

SCOPE

Redesign the UX and UI of the app, test features with end-users and create a scalable design system for Farm2GO, a Native android app that connects farmers and traders in developing countries.

OUTCOME

On this project, we were able to help them to:

  • Redefine and validate their high level concept
  • Integrate and design two new features: payment and direct offers
  • Hold user tests with the UX researcher to validate the flow with the main stakeholders on the field
  • Create a new visual direction for the product, keeping the WFP design guideline in mind
  • Create a Design System, ready to be scaled
  • Deliver the pixel-perfect UI screens  to the development team